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Larson's General

Closed · 10 AM-6 PM ★ 5.00 (77) Updated January 2026 La Crosse, WI

About Larson's General in La Crosse

Larson’s General is a boutique shopping and professional services destination at 509B Main St in La Crosse, Wisconsin. Designed for customers who value a convenient and approachable experience, the business offers several ways to shop and receive services, including in-store shopping, in-store pick-up, kerbside pickup, delivery, and on-site services.

Whether you prefer to visit in person or arrange your order for added convenience, Larson’s General provides flexible options to suit different needs and schedules.

Accessibility is an important part of the customer experience. Larson’s General offers a wheelchair-accessible car park, wheelchair-accessible entrance, and wheelchair-accessible toilet, helping make visits more comfortable and convenient. Customers will also find gender-neutral toilets and a restroom on site.

For those planning a quick visit, the business is well suited to efficient stops without sacrificing access to its range of available services.

Larson’s General accepts cheques, credit cards, debit cards, and NFC mobile payments, making checkout straightforward and flexible. Its strong 5.00 out of 5 rating based on 77 customer reviews reflects the positive experiences reported by its visitors.

To learn more or plan your visit, call +1 608-473-1252 or stop by 509B Main St, La Crosse, WI 54601, United States.

★★★★★ 5.00 rating (77 reviews)
Larson's General in La Crosse
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Quality Products

Carefully curated selection

Expert Staff

Friendly, knowledgeable help

Great Value

Competitive pricing always

Happy Customers

Satisfaction guaranteed

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Larson's General in La Crosse

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5.00
Star Rating
77+
Happy Customers

Customer Reviews

What shoppers say about us

Rachael Kaiser

Rachael Kaiser

10 years ago
★ ★ ★ ★ ★

An amazing store with amazing owners. I now get all my shampoo, soap, cleaning products, dish washing detergent, laundry soap, and more there! No more throwing all that plastic in the landfill. They also have the best essential oils in town! The reusable stainless steel straws are amazing. Love the glass water bottles and the baby stuff is super cute. One of my favorite stores in town!

Kathleen Graham

Kathleen Graham

2 years ago
★ ★ ★ ★ ★

Larson’s is my one stop shop for household products, self-care, skincare, and they always have the best finds for gifts! This store has taught me so much about living a lower waste lifestyle with zero judgment. They make refilling so seamless as well! I love know I’m keeping plastic out of landfills and supporting a small, family owned business.

Jay Jay

Jay Jay

5 years ago
★ ★ ★ ★ ★

I had a chance to chat with both of the owners today and fell even more in love. They make it so easy to cut plastic and department stores out of my life. My support for them is everlasting and I will continue to spread the word about their outstanding vision for how the world should be. Natural and reusable. Thank you Larson's for being amazing and genuine. The world needs to follow your example!

Clarissa Steele

Clarissa Steele

9 months ago
★ ★ ★ ★ ★

Larsons is everything every community needs. Something for everybody. I get the majority of my household products (cleaning spray, laundry detergent, dish washing tabs, soaps, skincare) all from Larsons, but I can also snag a toy or book for the kiddos or a candle or mushroom gummies or a card or make-up or a drink or a necklace or or olive oil or period undies or a hat or a miniature bookstore (no, seriously). If you haven’t been, it’s a beautiful surprise of wonder.

Jayda Revolinski

Jayda Revolinski

9 months ago
★ ★ ★ ★ ★

Larson’s General is my favorite store in La Crosse! If you’re looking for a place to bring you peace while helping the environment, this is it! It smells so good and there’s always new products to enjoy! Try their olive oil, it’s so yummy!

Ken Susajlo

Ken Susajlo

3 months ago
★ ★ ★ ★ ★

I've never found a brand that works better for me as a general contractor. I use there laundry soap, bar soap, everything in-between, but my favorite is the superior salve.

Teresa Pulvermacher

Teresa Pulvermacher

year ago
★ ★ ★ ★ ★

Walking into this store is such a lovely experience — the scent of herbs, essential oils and flowers is the first thing that greets you, and it instantly feels calming and welcoming. The selection of lotions, home goods, and sustainable housewares is thoughtfully curated and always draws me in further. I especially love the refill products and the unique, eco-friendly gift options throughout the shop. The Larson’s Baby section is a favorite of mine — it’s the perfect place to find something truly special for a new little one. This store is definitely worth a stop — and a return visit for refills and new finds!

Chelsea Seymour

Chelsea Seymour

7 months ago
★ ★ ★ ★ ★

My family absolutely loves shopping at Larson’s General! This charming, family-owned store offers a wonderful variety of unique, high-quality goods you won’t find just anywhere. What truly sets them apart is how knowledgeable and helpful the owners and staff are—they can genuinely speak to each product and always take the time to answer questions. We especially appreciate their passion for sustainability and their commitment to offering healthy, thoughtfully sourced products. It’s clear they care deeply about what they provide to their customers. On top of that, the owners are incredibly supportive and active in our local community, frequently giving back and championing other small businesses. Shopping at Larson’s General feels good in every way—we’re so grateful to have them in our community!

Samantha Nardini

Samantha Nardini

4 months ago
★ ★ ★ ★ ★

I have rosacea and have been a semi heavy makeup wearer for years. This year I decided I didn’t want to wear foundation anymore and that I instead wanted to address my skin concerns without buying a bunch of plastic. Your toner has done wonders for me! My redness has improved so much! I also put a little superior salve on my red spots before bed. The salve has replaced baby aquafor in our house too. I’m excited to come in to refill everything and try a couple more products! Thank you for being here. 🖤

Downtown Workplace Austin

Downtown Workplace Austin

2 months ago
★ ★ ★ ★ ★

We love Larsen’s! One of the best stores in LaCrosse, so many unique and useful items - highest recommendation.

Frequently Asked Questions

Common questions about Larson's General

Business Features

Highlights & Amenities

Accessibility

  • Wheelchair-accessible car park
  • Wheelchair-accessible entrance
  • Wheelchair-accessible toilet

From the business

  • Identifies as women-owned
  • Small Business

Service options

  • Kerbside pickup
  • Delivery
  • In-store pick-up
  • In-store shopping
  • On-site services

Amenities

  • Gender-neutral toilets
  • Restroom

Crowd

  • LGBTQ+ friendly
  • Transgender safe space

Planning

  • Quick visit

Payments

  • Cheques
  • Credit cards
  • Debit cards
  • NFC mobile payments

Parking

  • Free street parking
  • Paid parking garage

Visit Our Store

Stop by and see us. We'd love to help you find what you're looking for.

Location

509B Main St, La Crosse, WI 54601, United States

Store Hours

Closed · Thursday 10 AM-6 PM
Wednesday 10 AM-6 PM
Thursday 10 AM-6 PM
Friday 10 AM-6 PM
Saturday 10 AM-6 PM
Sunday 10 AM-5 PM
Monday 10 AM-6 PM
Tuesday 10 AM-6 PM
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